In the event of a crisis, it is essential to respond quickly and effectively. Greenlane Public Affairs can assist you through these first chaotic moments in reaching out to policymakers, stakeholders and media to ensure that your messages are heard, and safeguard your reputation right from the start.

Implementing organizational changes and recruiting staff takes time. Greenlane Public Affairs can provide continuity in stakeholder management and team coordination to cover for any gap that may arise and ensure that your interests remain represented.

Every political debate should be based on facts, yet facts are powerless if they do not fit into the broader political and societal agenda. Greenlane Public Affairs helps you with drafting a narrative and develop a solid public affairs strategy to win hearts and minds for your cause.

In order to pursue public affairs interests successfully, one should know whom to talk to, when and how. We help you with identifying your key audience and engage with them at the right time with the right message.

Developments in the political arena are often fast-paced and hard to capture, yet are essential to develop and adjust communication strategies. Greenlane Public Affairs has the right expertise, network and tools at hand to understand what is happening and ensure that you remain abreast of political and regulatory developments critical to your interests.

Even the most seasoned communication professionals need a sounding board to evaluate strategy and strategic communication objectives. Whether occasionally or on a regular basis, Greenlane Public Affairs offers business leaders, government affairs professionals and industry representatives the opportunity to take a step back with a review of public affairs strategy and tactics.

Every interest needs to be looked after by a coalition of the willing. Greenlane Public Affairs provides association management services to found, grow and manage a trade association of business interests, big or small, to set the association’s priorities and represent its members externally.

The decision-making process is a complex labyrinth to navigate. Understanding the political and administrative process and knowing what to say, to whom and when is essential to achieve desired public affairs outcomes. Greenlane Public Affairs has developed training and coaching sessions for business leaders and staff involved in policy-making to represent your interests more effectively.

Finding the right fit for your organisation is essential but has become increasingly a challege in this era of ‘war for talent’. Greenlane Public Affairs uses it extensive experience and network to supports your business in all stages of the recruitment process, from profiling the ideal candidate and conducting the interview process, to finalising an attractive offer in line with market value.

When public affairs engagement is not working out as hoped for, it is important to understand what is going wrong and how to address concerns. Greenlane Public Affairs can review strategies, engagement and team dynamics from an outsider’s perspective and provide recommendations for improvement. We can do this discretely and confidentially or in dialogue with management and team but always objectively and with respect for all involved.